Hyde Lane Bedsheets
Introducing 3 products in one collection, the Hyde Lane cotton bedsheets’ packaging feature a minimalistic layout and cotton plant illustrations.
Initial Concept to Final Production
To differentiate between the products the lower tier packaging presents an organic look and feel with a textured background and cotton plant illustrations. The higher tier packaging showcases closeup hero photography of cotton with gold foil printing. For cohesiveness within the collection the same layout is applied across the board.
The 400 thread count sheet set and fitted sheet utilize natural colors and clean lines while the high-end 1000 thread count sheet set is elevated by metallic gold print and spot varnish tone-on-tone graphics.
